web design
Six Steps to Elevating Web Analytics in Your Organization
Six things savvy web analysts can to to raise their profile within their organizations.
Read Full Post | Make a Comment ( None so far )Target Settles Accessibility Lawsuit with National Federation of the Blind (NFB)
August 27, 2008 – Target settled the suit brought against it in 2006 in California by the National Federation of the Blind. Jared Smith’s article on the WebAIM site provides a summary of the settlement, commentary, and opinions of some WebAIM readers. From the Joint Press Release Dr. Marc Maurer, President of the National Federation [...]
Read Full Post | Make a Comment ( None so far )What’s Missing from Search Engine Marketing
First Michael Wexler holds up the mirror and asks “What Web Analytics is Missing”. Now Gerry Bavaro ponders the same thing about search engine marketing. Is there something in the water?
Read Full Post | Make a Comment ( None so far )Continuing the Discussion with Joseph Carrabis
I’ve been participating in a very interesting discussion with Joseph Carrabis on The Future of Web Analytics Demystified blog (thanks Joseph for your kind words
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My comments to his most recent comments are posted there and here.
Read Full Post | Make a Comment ( 3 so far )Web Optimization Defined
Web optimization is much bigger than increasing your Google page rank, increasing your page views, having a sexier design, identifying web analytics KPIs or any of the other facets of the prism you can name.
Read Full Post | Make a Comment ( 2 so far )The art and science of website structures
If you could round up every detail there is to know about a thing – in this case a website – the only thing left to do is figure out what question you want to ask.
Read Full Post | Make a Comment ( None so far )Conversion Rates Revisited – The One Percent Solution
Download the Conversion Rate Calculator In my last post, I noted that Coremetrics has begun releasing benchmark data collected from their ~300 clients. A couple of the stats really caught my attention: The typical conversion rate is 3.29% Conversions Where Site Search Was Used – 14.84% of consumers used site search during their visits – [...]
Read Full Post | Make a Comment ( 2 so far )Big Week for Web Analytics News
Two big announcements in the past few days: Coremetrics Coremetrics just secured $60MM in new funding, then followed that up with an announcement that they will begin releasing benchmark data collected from their ~300 clients. Their announcement follows Google’s announcement about releasing benchmark data. Some interesting stats from Coremetrics: 22.41% of visitors left retail sites [...]
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