metrics and measurement

Web Optimization Defined

Posted on June 18, 2008. Filed under: high performance site analytics, metrics and measurement, quality, search, search engine optimization, usability, web analytics, web design, web standards | Tags: , , , , , , |

Web optimization is much bigger than increasing your Google page rank, increasing your page views, having a sexier design, identifying web analytics KPIs or any of the other facets of the prism you can name.

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Mobile web big bang

Posted on April 7, 2008. Filed under: ads and ad spending, metrics and measurement, mobile web, usability, web design, web standards | Tags: , , , , , , |

The mobile web noise is getting increasingly louder and the big bang is coming, as market conditions and influences converge. Several factors will contribute, and all of them are in motion and picking up speed. There’s: Abundance – the abundance of mobile devices and our resulting reliance on them Controlled cost – mobile content at [...]

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    Covering the intersections of site quality, usability, structure, web analytics, accessibility, privacy and search optimization

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