accessibility
Six Steps to Elevating Web Analytics in Your Organization
Six things savvy web analysts can to to raise their profile within their organizations.
Read Full Post | Make a Comment ( None so far )Target Settles Accessibility Lawsuit with National Federation of the Blind (NFB)
August 27, 2008 – Target settled the suit brought against it in 2006 in California by the National Federation of the Blind. Jared Smith’s article on the WebAIM site provides a summary of the settlement, commentary, and opinions of some WebAIM readers. From the Joint Press Release Dr. Marc Maurer, President of the National Federation [...]
Read Full Post | Make a Comment ( None so far )What’s Missing from Search Engine Marketing
First Michael Wexler holds up the mirror and asks “What Web Analytics is Missing”. Now Gerry Bavaro ponders the same thing about search engine marketing. Is there something in the water?
Read Full Post | Make a Comment ( None so far )The art and science of website structures
If you could round up every detail there is to know about a thing – in this case a website – the only thing left to do is figure out what question you want to ask.
Read Full Post | Make a Comment ( None so far )Conversion Rates Revisited – The One Percent Solution
Download the Conversion Rate Calculator In my last post, I noted that Coremetrics has begun releasing benchmark data collected from their ~300 clients. A couple of the stats really caught my attention: The typical conversion rate is 3.29% Conversions Where Site Search Was Used – 14.84% of consumers used site search during their visits – [...]
Read Full Post | Make a Comment ( 2 so far )Top Four Characteristics of the Optimal Web Team
It doesn’t take too much reading and talking to people to recognize just how fragmented the various web management related disciplines are within organizations. This was recently reinforced by the results of the two surveys I did – “Where in the Organization is the Web Analyst” and “What in the Organization does the Web Analyst Do”.
Read Full Post | Make a Comment ( 1 so far )Web Analytics 2.0 – How to Get over Information Intoxication
Information intoxication – it’s that state we find ourselves in today where we have miles and miles of data about our site visitors. We’re swimming in an ocean of data, drinking it in as fast as we can. But the real question is: Is the data any good? Site owners are beginning to realize that [...]
Read Full Post | Make a Comment ( None so far )Judge Allows Accessibility Suit to Proceed
To update a previous story, a federal judge in California has certified the suit brought by National Federation of the Blind against Target, and rejected Target’s motion for summary judgement. The progress of this case will be closely watched. If NFB prevails, the issue of accessibility will extend past federal and state agencies and become [...]
Read Full Post | Make a Comment ( None so far )NFB and Amazon Team Up
The National Federation of the Blind is beginning to make inroads with corporates in a way that the federal government probably never would have. Regardless of how it came about, Amazon’s commitment to work with NFB is a smart business move on many levels. First, of course, is the benefit of making their site accessible [...]
Read Full Post | Make a Comment ( None so far )NFB Continues to Press for Accessibility
Earlier this month, the National Federation of the Blind, together with three blind Texas employees, filed a suit against Oracle, charging that the software is not usable by visually impaired people. Specifically, the suit targets Health and Human Services Commission and the Texas Workforce Commission, the agencies that the employee the three people, as well [...]
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